Beauty of Joseon: Timeless Korean Skincare Rooted in Tradition

When it comes to Korean skincare, few brands capture the essence of tradition and innovation quite like Beauty of Joseon. Inspired by the skincare secrets of Korea’s Joseon Dynasty, this brand merges time-honored beauty rituals with modern formulations to create products that enhance skin’s natural glow. Now available at K-Beauty Studio, Beauty of Joseon is a must-try for skincare lovers seeking results-driven formulas enriched with historical wisdom.

The Joseon Dynasty (1392–1897) was known for its emphasis on self-care and natural beauty. Aristocratic women of the time followed meticulous skincare routines based on hanbang - traditional Korean herbal medicine - using nature’s finest ingredients to maintain youthful, luminous skin. Beauty of Joseon revives these age-old formulations, blending them with contemporary science to bring the best of both worlds to your skincare routine.

Beauty of Joseon’s formulations are packed with traditional herbal extracts known for their skin-nourishing properties. Here are some of their signature ingredients and why they stand out:

Ginseng – A beloved ingredient in Korean beauty for centuries, ginseng is rich in antioxidants and helps revitalize dull, tired skin while promoting elasticity.

Rice Bran Water – A Joseon-era skincare staple, rice bran is packed with amino acids, vitamins, and minerals that deeply hydrate and brighten the complexion.

Propolis – Known for its antibacterial and anti-inflammatory properties, propolis is perfect for calming and repairing sensitive, acne-prone skin.

Niacinamide – A modern addition to traditional formulations, niacinamide helps to brighten skin, minimize pores, and balance oil production.

Green Plum (Maesil) – This natural source of AHA gently exfoliates the skin, revealing a smoother, more radiant complexion.

If you're new to Beauty of Joseon, here are some must-try products that embody the brand’s unique blend of tradition and innovation:

Dynasty Cream – A luxurious, deeply hydrating cream infused with rice bran water, ginseng, and honey for a radiant, plump complexion.

Glow Serum (Propolis + Niacinamide) – A cult-favorite serum that brightens, soothes, and strengthens the skin barrier.

Beauty of Joseon isn’t just about skincare - it’s about embracing centuries-old beauty traditions that prioritize healthy, radiant skin. By combining the wisdom of hanbang with scientifically backed ingredients, this brand creates formulas that work for modern skincare needs without compromising on heritage.

Now available at K-Beauty Studio, Beauty of Joseon is perfect for those who appreciate both history and high-performance skincare. Ready to experience Joseon-era beauty secrets for yourself? Explore our curated collection and elevate your skincare ritual today.